Загрузки by Horlick~Ice

Chapter Sixteen Customer Retention and Maximization

Investing for Value in Customers and Yourself

Chapter Fourteen Pricing and Negotiating for Value

Chapter Thirteen Sales and Sales Management

Chapter Twelve IMC the One-To-One Media

Chapter Eleven

Chapter Ten

Chapter Nine

Part Three

Chapter Seven Weaving Marketing Into the Fabric

Chapter Six Market Strategy

Foundations for Creating Value

Chapter Four Organizational Buyer Behavior

Chapter Three Purchasing and Materials Management

Business Markets and Business Marketing