Технологии и инженерия
Будь то гаджеты, инженерия, биткойн или Nintendo, технологии — это постоянно меняющийся и неотъемлемый элемент современного общества. Шагайте в ногу со временем благодаря нашей увлекательной подборке книг, журналов и подкастов на тему современных технологий — от учебных пособий до философских трудов и многого другого. Оформите подписку на Scribd сегодня, чтобы узнать много нового.
Будь то гаджеты, инженерия, биткойн или Nintendo, технологии — это постоянно меняющийся и неотъемлемый элемент современного общества. Шагайте в ногу со временем благодаря нашей увлекательной подборке книг, журналов и подкастов на тему современных технологий — от учебных пособий до философских трудов и многого другого. Оформите подписку на Scribd сегодня, чтобы узнать много нового.
Популярные произведения
Longitude: The True Story of a Lone Genius Who Solved the Greatest Scientific Problem of His Time Рейтинг: 3 из 5 звезд3/5Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future Рейтинг: 5 из 5 звезд5/5The Perfectionists: How Precision Engineers Created the Modern World Рейтинг: 4 из 5 звезд4/5Cradle to Cradle: Remaking the Way We Make Things Рейтинг: 4 из 5 звезд4/5Understanding Media: The Extensions of Man Рейтинг: 3 из 5 звезд3/5The Art of War Рейтинг: 3 из 5 звезд3/5The Wright Brothers Рейтинг: 5 из 5 звезд5/5Uncommon Carriers Рейтинг: 3 из 5 звезд3/5Grunt: The Curious Science of Humans at War Рейтинг: 3 из 5 звезд3/5Console Wars: Sega, Nintendo, and the Battle that Defined a Generation Рейтинг: 4 из 5 звезд4/5Chaos Monkeys Revised Edition: Obscene Fortune and Random Failure in Silicon Valley Рейтинг: 3 из 5 звезд3/5Wizard: The Life and Times of Nikola Tesla Рейтинг: 3 из 5 звезд3/5On War: With linked Table of Contents Рейтинг: 3 из 5 звезд3/5Pale Blue Dot: A Vision of the Human Future in Space Рейтинг: 4 из 5 звезд4/5Cognitive Surplus: Creativity and Generosity in a Connected Age Рейтинг: 3 из 5 звезд3/5Moon Shot: The Inside Story of America's Apollo Moon Landings Рейтинг: 3 из 5 звезд3/5Stuff Matters: Exploring the Marvelous Materials That Shape Our Man-made World Рейтинг: 3 из 5 звезд3/5What Technology Wants Рейтинг: 3 из 5 звезд3/5How to Drive: Real World Instruction and Advice from Hollywood's Top Driver Рейтинг: 4 из 5 звезд4/5To Engineer Is Human: The Role of Failure in Successful Design Рейтинг: 4 из 5 звезд4/5Apollo 8: The Thrilling Story of the First Mission to the Moon Рейтинг: 4 из 5 звезд4/5Moondust: In Search of the Men Who Fell to Earth Рейтинг: 3 из 5 звезд3/5How to Survive a Robot Uprising: Tips on Defending Yourself Against the Coming Rebellion Рейтинг: 3 из 5 звезд3/5Carrying the Fire: 50th Anniversary Edition Рейтинг: 4 из 5 звезд4/5The Grid: The Fraying Wires Between Americans and Our Energy Future Рейтинг: 3 из 5 звезд3/5Lands of Lost Borders: A Journey of the Silk Road Рейтинг: 4 из 5 звезд4/5
Самые популярные новинки
How the Victorians Took Us to the Moon: The Story of the 19th-Century Innovators Who Forged Our Future The rich and fascinating history of the scientific revolution of the Victorian Era, leading to transformative advances in the twentieth and twenty-first centuries. The Victorians invented the idea of the future. They saw it as an undiscovered country, one ripe for exploration and colonization. And to get us there, they created a new way of ordering and transforming nature, built on grand designs and the mass-mobilization of the resources of the British Empire. With their expert culture of accuracy and precision, they created telegraphs and telephones, electric trams and railways, built machines that could think, and devised engines that could reach for the skies. When Cyrus Field’s audacious plan to lay a telegraph cable across the Atlantic finally succeeded in 1866, it showed how science, properly disciplined, could make new worlds. As crowds flocked to the Great Exhibition of 1851 and the exhibitions its success inaugurated, they came to see the future made fact—to see the future being built before their eyes. In this rich and absorbing book, a distinguished historian of science tells the story of how this future was made. From Charles Babbage’s dream of mechanizing mathematics to Isambard Kingdom Brunel’s tunnel beneath the Thames to George’s Cayley’s fantasies of powered flight and Nikola Tesla’s visions of an electrical world, it is a story of towering personalities, clashing ambitions, furious rivalries and conflicting cultures—a rich tapestry of remarkable lives that transformed the world beyond recognition and ultimately took mankind to the Moon
Рейтинг: 0 из 5 звезд0 оценокThe Ransomware Hunting Team: A Band of Misfits' Improbable Crusade to Save the World from Cybercrime A real-life technological thriller about a band of eccentric misfits taking on the biggest cybersecurity threats of our time. "What Michael Lewis did for baseball in Moneyball, Dudley and Golden do brilliantly for the world of ransomware and hackers. Cinematic, big in scope, and meticulously reported, this book is impossible to put down." —Doug Stanton, New York Times bestselling author of In Harm’s Way and Horse Soldiers Scattered across the world, an elite team of code crackers is working tirelessly to thwart the defining cyber scourge of our time. You’ve probably never heard of them. But if you work for a school, a business, a hospital, or a municipal government, or simply cherish your digital data, you may be painfully familiar with the team’s sworn enemy: ransomware. Again and again, an unlikely band of misfits, mostly self-taught and often struggling to make ends meet, have outwitted the underworld of hackers who lock computer networks and demand huge payments in return for the keys. The Ransomware Hunting Team traces the adventures of these unassuming heroes and how they have used their skills to save millions of ransomware victims from paying billions of dollars to criminals. Working tirelessly from bedrooms and back offices, and refusing payment, they’ve rescued those whom the often hapless FBI has been unwilling or unable to help. Foremost among them is Michael Gillespie, a cancer survivor and cat lover who got his start cracking ransomware while working at a Nerds on Call store in the town of Normal, Illinois. Other teammates include the brilliant, reclusive Fabian Wosar, a high school dropout from Germany who enjoys bantering with the attackers he foils, and his protégé, the British computer science prodigy Sarah White. Together, they have established themselves as the most effective force against an escalating global threat. This book follows them as they put their health, personal relationships, and financial security on the line to navigate the technological and moral challenges of combating digital hostage taking. Urgent, uplifting, and entertaining, Renee Dudley and Daniel Golden’s The Ransomware Hunting Team is a real-life technological thriller that illuminates a dangerous new era of cybercrime. A Macmillan Audio production from Farrar, Straus and Giroux.
Рейтинг: 5 из 5 звезд5/5Chip War: The Quest to Dominate the World's Most Critical Technology An epic account of the decades-long battle to control what has emerged as the world’s most critical resource—microchip technology—with the United States and China increasingly in conflict. You may be surprised to learn that microchips are the new oil—the scarce resource on which the modern world depends. Today, military, economic, and geopolitical power are built on a foundation of computer chips. Virtually everything—from missiles to microwaves—runs on chips, including cars, smartphones, the stock market, even the electric grid. Until recently, America designed and built the fastest chips and maintained its lead as the #1 superpower, but America’s edge is in danger of slipping, undermined by players in Taiwan, Korea, and Europe taking over manufacturing. Now, as Chip War reveals, China, which spends more on chips than any other product, is pouring billions into a chip-building initiative to catch up to the US. At stake is America’s military superiority and economic prosperity. Economic historian Chris Miller explains how the semiconductor came to play a critical role in modern life and how the U.S. became dominant in chip design and manufacturing and applied this technology to military systems. America's victory in the Cold War and its global military dominance stems from its ability to harness computing power more effectively than any other power. But here, too, China is catching up, with its chip-building ambitions and military modernization going hand in hand. America has let key components of the chip-building process slip out of its grasp, contributing not only to a worldwide chip shortage but also a new Cold War with a superpower adversary that is desperate to bridge the gap. Illuminating, timely, and fascinating, Chip War shows that, to make sense of the current state of politics, economics, and technology, we must first understand the vital role played by chips.
Рейтинг: 5 из 5 звезд5/5The Fight for Privacy: Protecting Dignity, Identity, and Love in the Digital Age Privacy is disappearing. From our sex lives to our workout routines, the details of our lives once relegated to pen and paper have joined the slipstream of new technology. As a MacArthur fellow and distinguished professor of law at the University of Virginia, acclaimed civil rights advocate Danielle Citron has spent decades working with lawmakers and stakeholders across the globe to protect what she calls intimate privacy—encompassing our bodies, health, gender, and relationships. When intimate privacy becomes data, corporations know exactly when to flash that ad for a new drug or pregnancy test. Social and political forces know how to manipulate what you think and who you trust, leveraging sensitive secrets and deepfake videos to ruin or silence opponents. And as new technologies invite new violations, people have power over one another like never before, from revenge porn to blackmail, attaching life-altering risks to growing up, dating online, or falling in love. A masterful new look at privacy in the twenty-first century, The Fight for Privacy takes the focus off Silicon Valley moguls to investigate the price we pay as technology migrates deeper into every aspect of our lives: entering our bedrooms and our bathrooms and our midnight texts; our relationships with friends, family, lovers, and kids; and even our relationship with ourselves.
Рейтинг: 5 из 5 звезд5/5The Rise of the Rest: How Entrepreneurs in Surprising Places are Building the New American Dream #1 WALL STREET JOURNAL BESTSELLER Steve Case, cofounder of America Online and Revolution and New York Times bestselling author of The Third Wave, shows how entrepreneurs across the country are building groundbreaking companies, renewing communities, and creating new jobs—in the process reimagining the American landscape and bringing people together around a shared future. In 2014, Steve Case launched Revolution’s Rise of the Rest, an initiative to accelerate the growth of tech startups across the country. Rise of the Rest is based on a simple idea: cities can be renewed and rise again if they develop a vibrant startup culture. A visionary entrepreneur himself, Case believes that great entrepreneurs can be found anywhere, and can thrive with the proper support and investment. In fact, they’re key to the American DNA. After all, America itself was a startup. It struggled to get going and almost didn’t make it. Today it’s the leader of the free world, in part because it has the world’s largest economy—a testament to several generations of pioneering entrepreneurs. But America needs help keeping its promises, as it is harder today for innovators who live outside the major tech hubs. For most of the past decade, seventy-five percent of venture capital has gone to just three states—California, New York, and Massachusetts—while the forty-seven states making up the rest of the country have been forced to share the remaining twenty-five percent. And it’s even harder for some people no matter where they live. Less than ten percent of venture capital currently goes to female founders, and less than one percent to Black founders. Since new companies—startups—are responsible for net new job creation, it is essential that entrepreneurs everywhere have the opportunity to start and scale companies. Rise of the Rest is about leveling the playing field for everybody, and in the process creating opportunity and jobs for the people and places that have been left behind. This book tells that story and provides a hopeful perspective on the future of America. In The Rise of the Rest: How Entrepreneurs in Surprising Places are Building the New American Dream, Case takes readers on an exhilarating journey into the startup communities that are transforming cities nationwide. Rise of the Rest’s signature road trips, on a big red tour bus, have created significant local and national buzz and spotlighted communities large and small that have committed to a new tech-enabled future. Along the way, Case introduces readers to dozens of entrepreneurs whose inspirational stories of struggle and achievement match the most iconic examples of American invention. To date, Case has traveled to forty-three cities on his Rise of the Rest bus tour and has been featured on 60 Minutes, and in The New York Times, USA TODAY, Fast Company, and The Wall Street Journal. With dedicated venture funds, backed by an iconic group of investors, executives, and entrepreneurs including Jeff Bezos, Eric Schmidt, Meg Whitman, John Doerr, Sara Blakely, and Ray Dalio, Rise of the Rest also invests in the most promising high-growth startups located anywhere in the US outside of Silicon Valley, New York City, and Boston. The fund has invested in more than 175 companies across more than eighty cities, including: Phoenix, Chattanooga, Chicago, Denver, Detroit, Louisville, Baltimore, Columbus, St. Louis, Green Bay, Madison, Buffalo, Kansas City, Minneapolis, Cincinnati, Miami, Dallas, Salt Lake City, Omaha, Atlanta, Pittsburgh, Nashville, Indianapolis, New Orleans, and dozens of others.
Рейтинг: 4 из 5 звезд4/5Survival of the Richest: Escape Fantasies of the Tech Billionaires The tech elite have a plan to survive the apocalypse: They want to leave us all behind. Five mysterious billionaires summoned theorist Douglas Rushkoff to a desert resort for a private talk. The topic? How to survive the “Event”: the societal catastrophe they know is coming. Rushkoff came to understand that these men were under the influence of The Mindset, a Silicon Valley–style certainty that they and their cohort can break the laws of physics, economics, and morality to escape a disaster of their own making—as long as they have enough money and the right technology. In Survival of the Richest, Rushkoff traces the origins of The Mindset in science and technology through its current expression in missions to Mars, island bunkers, AI futurism, and the metaverse. In a dozen urgent, electrifying chapters, he confronts tech utopianism, the datafication of all human interaction, and the exploitation of that data by corporations. Through fascinating characters—master programmers who want to remake the world from scratch as if redesigning a video game and bankers who return from Burning Man convinced that incentivized capitalism is the solution to environmental disasters—Rushkoff explains why those with the most power to change our current trajectory have no interest in doing so. And he shows how recent forms of anti-mainstream rebellion—QAnon, for example, or meme stocks—reinforce the same destructive order. This mind-blowing work of social analysis shows us how to transcend the landscape The Mindset created—a world alive with algorithms and intelligences actively rewarding our most selfish tendencies—and rediscover community, mutual aid, and human interdependency. In a thundering conclusion, Survival of the Richest argues that the only way to survive the coming catastrophe is to ensure it doesn’t happen in the first place.
Рейтинг: 5 из 5 звезд5/5Inventor of the Future: The Visionary Life of Buckminster Fuller From Alec Nevala-Lee, the author of the Hugo and Locus Award finalist Astounding, comes a revelatory biography of the visionary designer who defined the rules of startup culture and shaped America’s idea of the future. During his lifetime, Buckminster Fuller was hailed as one of the greatest geniuses of the twentieth century. As the architectural designer and futurist best known for the geodesic dome, he enthralled a vast popular audience, inspired devotion from both the counterculture and the establishment, and was praised as a modern Leonardo da Vinci. To his admirers, he exemplified what one man could accomplish by approaching urgent design problems using a radically unconventional set of strategies, which he based on a mystical conception of the universe’s geometry. His views on sustainability, as embodied in the image of Spaceship Earth, convinced him that it was possible to provide for all humanity through the efficient use of planetary resources. From Epcot Center to the molecule named in his honor as the buckyball, Fuller’s legacy endures to this day, and his belief in the transformative potential of technology profoundly influenced the founders of Silicon Valley. Inventor of the Future is the first authoritative biography to cover all aspects of Fuller’s career. Drawing on meticulous research, dozens of interviews, and thousands of unpublished documents, Nevala-Lee has produced a riveting portrait that transcends the myth of Fuller as an otherworldly generalist. It reconstructs the true origins of his most famous inventions, including the Dymaxion Car, the Wichita House, and the dome itself; his fraught relationships with his students and collaborators; his interactions with Frank Lloyd Wright, Isamu Noguchi, Clare Boothe Luce, John Cage, Steve Jobs, and many others; and his tumultuous private life, in which his determination to succeed on his own terms came at an immense personal cost. In an era of accelerating change, Fuller’s example remains enormously relevant, and his lessons for designers, activists, and innovators are as powerful and essential as ever. Supplemental enhancement PDF accompanies the audiobook.
Рейтинг: 4 из 5 звезд4/5The Metaverse: And How It Will Revolutionize Everything Apple Books: Most Anticipated Books of Summer 2022 Amazon: Editors' Choice in Nonfiction Fast Company: Selected Among 11 Best Technology Books of Summer 2022 Tim Sweeney (CEO of Fortnite-maker Epic Games): “Matthew Ball’s essays have defined, analyzed, and inspired the Metaverse for years. His book is an approachable and essential guide to the strategic, technical, and philosophical foundations of this new medium.” “This book feels like a rare achievement?a definitive statement about an emerging phenomenon that could shape the digital world, the global economy, and the very experience of human consciousness.” ?Derek Thompson, Atlantic staff writer and national best-selling author of Hit Makers From the leading theorist of the Metaverse comes the definitive account of the next internet: what the Metaverse is, what it will take to build it, and what it means for all of us. The term “Metaverse” is suddenly everywhere, from the front pages of national newspapers and the latest fashion trends to the plans of the most powerful companies in history. It is already shaping the policy platforms of the US government, the European Union, and the Chinese Communist Party. But what, exactly, is the Metaverse? As pioneering theorist and venture capitalist Matthew Ball explains, it is a persistent and interconnected network of 3D virtual worlds that will eventually serve as the gateway to most online experiences, and also underpin much of the physical world. For decades, these ideas have been limited to science fiction and video games, but they are now poised to revolutionize every industry and function, from finance and healthcare to education, consumer products, city planning, dating, and well beyond. Taking us on an expansive tour of the “next internet,” Ball demonstrates that many proto-Metaverses are already here, such as Fortnite, Minecraft, and Roblox. Yet these offer only a glimpse of what is to come. Ball presents a comprehensive definition of the Metaverse before explaining the technologies that will power it?and the breakthroughs that will be necessary to fully realize it. He addresses the governance challenges the Metaverse entails; investigates the role of Web3, blockchains, and NFTs; and predicts Metaverse winners and losers. Most importantly, he examines many of the Metaverse’s almost unlimited applications. The internet will no longer be at arm’s length; instead, it will surround us, with much of our lives, labor, and leisure taking place inside the Metaverse. Bringing clarity and authority to a frequently misunderstood concept, Ball foresees trillions of dollars in new value?and the radical reshaping of society.
Рейтинг: 5 из 5 звезд5/5Cloudmoney: Cash, Cards, Crypto, and the War for Our Wallets The reach of Corporations into our lives via cards and apps has never been greater; many of us rarely use cash these days. But what we’re told is a natural and inevitable move is actually the work of powerful interests. And the great battle of our time is the battle for ownership of the digital footprints that make up our lives. In Cloudmoney, Brett Scott tells an urgent and revelatory story about how the fusion of Big Finance and Big Tech requires “cloudmoney”—digital money underpinned by the banking sector—to replace physical cash. He dives beneath the surface of the global financial system to uncover a long-established lobbying infrastructure: an alliance of partners waging a covert war on cash. He explains the technical, political, and cultural differences between our various forms of money and shows how the cash system has been under attack for decades, as banking and tech companies promote a cashless society under the banner of progress. Cloudmoney takes us to the front lines of a war for our wallets that is also about our freedom, from marketing strategies against cash to the weaponization of COVID-19 to push fintech platforms, and from there to the rise of the cryptocurrency rebels and fringe groups pushing back. It asks the most pressing questions: Who benefits from a cashless society and who gets left behind? Is the end of cash the end of true privacy? And is our cloudmoney future closer than we think it is? Supplemental enhancement PDF accompanies the audiobook.
Рейтинг: 5 из 5 звезд5/5After Steve: How Apple Became a Trillion-Dollar Company and Lost its Soul From the Wall Street Journal’s Tripp Mickle, the dramatic, untold story inside Apple after the passing of Steve Jobs by following his top lieutenants—Jony Ive, the Chief Design Officer, and Tim Cook, the COO-turned-CEO—and how the fading of the former and the rise of the latter led to Apple losing its soul. Steve Jobs called Jony Ive his “spiritual partner at Apple.” The London-born genius was the second-most powerful person at Apple and the creative force who most embodies Jobs’s spirit, the man who designed the products adopted by hundreds of millions the world over: the iPod, iPad, MacBook Air, the iMac G3, and the iPhone. In the wake of his close collaborator’s death, the chief designer wrestled with grief and initially threw himself into his work designing the new Apple headquarters and the Watch before losing his motivation in a company increasingly devoted more to margins than to inspiration. In many ways, Cook was Ive’s opposite. The product of a small Alabama town, he had risen through the ranks from the supply side of the company. His gift was not the creation of new products. Instead, he had invented countless ways to maximize a margin, squeezing some suppliers, persuading others to build factories the size of cities to churn out more units. He considered inventory evil. He knew how to make subordinates sweat with withering questions. Jobs selected Cook as his successor, and Cook oversaw a period of tremendous revenue growth that has lifted Apple’s valuation to $2 trillion. He built a commanding business in China and rapidly distinguished himself as a master politician who could forge global alliances and send the world’s stock market into freefall with a single sentence. Author Tripp Mickle spoke with more than 200 current and former Apple executives, as well as figures key to this period of Apple’s history, including Trump administration officials and fashion luminaries such as Anna Wintour while writing After Steve. His research shows the company’s success came at a cost. Apple lost its innovative spirit and has not designed a new category of device in years. Ive’s departure in 2019 marked a culmination in Apple’s shift from a company of innovation to one of operational excellence, and the price is a company that has lost its soul. Supplemental enhancement PDF accompanies the audiobook.
Рейтинг: 5 из 5 звезд5/5Dignity in a Digital Age: Making Tech Work for All of Us Congressman Ro Khanna offers a revolutionary roadmap to facing America’s digital divide, offering greater economic prosperity to all. In Khanna’s vision, “just as people can move to technology, technology can move to people. People need not be compelled to move from one place to another to reap the benefits offered by technological progress” (from the foreword by Amartya Sen, Nobel Laureate in Economics). In the digital age, unequal access to technology and the revenue it creates is one of the most pressing issues facing the United States. There is an economic gulf between those who have struck gold in the tech industry and those left behind by the digital revolution; a geographic divide between those in the coastal tech industry and those in the heartland whose jobs have been automated; and existing inequalities in technological access—students without computers, rural workers with spotty WiFi, and plenty of workers without the luxury to work from home. Dignity in the Digital Age tackles these challenges head-on and imagines how the digital economy can create opportunities for people all across the country without uprooting them. Congressman Ro Khanna of Silicon Valley offers a vision for democratizing digital innovation to build economically vibrant and inclusive communities. Instead of being subject to tech’s reshaping of our economy, Representative Khanna argues that we must channel those powerful forces toward creating a more healthy, equal, and democratic society. Born into an immigrant family, Khanna understands how economic opportunity can change the course of a person’s life. Anchored by an approach Khanna refers to as “progressive capitalism,” he shows how democratizing access to tech can strengthen every sector of economy and culture. By expanding technological jobs nationwide through public and private partnerships, we can close the wealth gap in America and begin to repair the fractured, distrusting relationships that have plagued our country for far too long. Moving deftly between storytelling, policy, and some of the country’s greatest thinkers in political philosophy and economics, Khanna presents a bold vision we can’t afford to ignore. Dignity in a Digital Age is a roadmap to how we can seek dignity for every American in an era in which technology shapes every aspect of our lives.
Рейтинг: 0 из 5 звезд0 оценокThe Founders: The Story of Paypal and the Entrepreneurs Who Shaped Silicon Valley A SABEW BEST IN BUSINESS BOOK AWARDS FINALIST NAMED A BEST BOOK OF 2022 BY THE NEW YORKER National Bestseller * New York Times Editors’ Choice * Financial Times “Books to Read in 2022” “A gripping account of PayPal’s origins and a vivid portrait of the geeks and contrarians who made its meteoric rise possible” (The Wall Street Journal)—including Elon Musk, Amy Rowe Klement, Peter Thiel, Julie Anderson, Max Levchin, Reid Hoffman, and many others whose stories have never been shared. Today, PayPal’s founders and earliest employees are considered the technology industry’s most powerful network. Since leaving PayPal, they have formed, funded, and advised the leading companies of our era, including Tesla, Facebook, YouTube, SpaceX, Yelp, Palantir, and LinkedIn, among many others. As a group, they have driven twenty-first-century innovation and entrepreneurship. Their names stir passions; they’re as controversial as they are admired. Yet for all their influence, the story of where they first started has gone largely untold. Before igniting the commercial space race or jumpstarting social media’s rise, they were the unknown creators of a scrappy online payments start-up called PayPal. In building what became one of the world’s foremost companies, they faced bruising competition, internal strife, the emergence of widespread online fraud, and the devastating dot-com bust of the 2000s. Their success was anything but certain. In The Founders: The Story of PayPal and the Entrepreneurs Who Shaped Silicon Valley, award-winning author and biographer Jimmy Soni explores PayPal’s turbulent early days. With hundreds of interviews and unprecedented access to thousands of pages of internal material, he shows how the seeds of so much of what shapes our world today—fast-scaling digital start-ups, cashless currency concepts, mobile money transfer—were planted two decades ago. He also reveals the stories of countless individuals who were left out of the front-page features and banner headlines but who were central to PayPal’s success. Described as “an intensely magnetic chronicle” (The New York Times) and “engrossing” (Business Insider), The Founders is a story of iteration and inventiveness—the products of which have cast a long and powerful shadow over modern life. This narrative illustrates how this rare assemblage of talent came to work together and how their collaboration changed our world forever.
Рейтинг: 5 из 5 звезд5/5The Wires of War: Technology and the Global Struggle for Power From the former news policy lead at Google, an “informative and often harrowing wake-up call” (Publishers Weekly) that explains the high-stakes global cyberwar brewing between Western democracies and the authoritarian regimes of China and Russia that could potentially crush democracy. From 2016 to 2020, Jacob Helberg led Google’s global internal product policy efforts to combat disinformation and foreign interference. During this time, he found himself in the midst of what can only be described as a quickly escalating two-front technology cold war between democracy and autocracy. On the front-end, we’re fighting to control the software—applications, news information, social media platforms, and more—of what we see on the screens of our computers, tablets, and phones, a clash which started out primarily with Russia but now increasingly includes China and Iran. Even more ominously, we’re also engaged in a hidden back-end battle—largely with China—to control the internet’s hardware, which includes devices like cellular phones, satellites, fiber-optic cables, and 5G networks. This tech-fueled war will shape the world’s balance of power for the coming century as autocracies exploit 21st-century methods to redivide the world into 20th-century-style spheres of influence. Without a firm partnership with the government, Silicon Valley is unable to protect democracy from the autocrats looking to sabotage it from Beijing to Moscow and Tehran. Helberg offers “unnervingly convincing evidence that time is running out in the ‘gray war’ with the enemies of freedom” (Kirkus Reviews) which could affect every meaningful aspect of our lives, including our economy, our infrastructure, our national security, and ultimately, our national sovereignty.
Рейтинг: 4 из 5 звезд4/5Spooked: The Trump Dossier, Black Cube, and the Rise of Private Spies A Pulitzer Prize winning investigative journalist’s journey into a billon-dollar secret industry that is shaping our world – the booming business of private spying, operatives-for-hire retained by companies, political parties and the powerful to dig up dirt on their enemies and, if need be, destroy them. For decades, private eyes from Allan Pinkerton, who formed the first detective agency in the U.S., to Jules Kroll, who transformed the investigations business by giving it a corporate veneer, private spies were content to stand in the shadows. Now, that is all changing. High-profile stories grabbing recent headlines – the Steele Dossier, Black Cube, the Theranos scandal, Harvey Weinstein’s attacks on his accusers – all share a common thread, the involvement of private spies. Today, operatives-for-hire are influencing presidential elections, the news media, government policies and the fortunes of companies. They are also peering into our personal lives as never before, using off-the shelf technology to listen to our phone calls, monitor our emails, and decide what we see on social media. Private spying has never been cheaper and the business has never been more lucrative—just as its power has never been more pervasive. Spooked is a fast-paced, disturbing and, at times, hilarious tour through the shadowlands of private spying and its inhabitants, a grab-bag collection of ex-intelligence operatives, former journalists and lost souls. In this hidden world, information is currency, double-crosses are commonplace, and hacking can be standard procedure. Drawing on his journalistic expertise and unique access to sources, Barry Meier uncovers the secrets private spies want to keep hidden. Supplemental enhancement PDF accompanies the audiobook.
Рейтинг: 4 из 5 звезд4/5System Error: Where Big Tech Went Wrong and How We Can Reboot "System Error is a triumph: an analysis of the critical challenges facing our digital society that is as accessible as it is sophisticated." — Anne-Marie Slaughter, CEO of New America A forward-thinking manifesto from three Stanford professors—experts who have worked at ground zero of the tech revolution for decades—which reveals how big tech’s obsession with optimization and efficiency has sacrificed fundamental human values and outlines steps we can take to change course, renew our democracy, and save ourselves. In no more than the blink of an eye, a naïve optimism about technology’s liberating potential has given way to a dystopian obsession with biased algorithms, surveillance capitalism, and job-displacing robots. Yet too few of us see any alternative to accepting the onward march of technology. We have simply accepted a technological future designed for us by technologists, the venture capitalists who fund them, and the politicians who give them free rein. It doesn’t need to be this way. System Error exposes the root of our current predicament: how big tech’s relentless focus on optimization is driving a future that reinforces discrimination, erodes privacy, displaces workers, and pollutes the information we get. This optimization mindset substitutes what companies care about for the values that we as a democratic society might choose to prioritize. Well-intentioned optimizers fail to measure all that is meaningful and, when their creative disruptions achieve great scale, they impose their values upon the rest of us. Armed with an understanding of how technologists think and exercise their power, three Stanford professors—a philosopher working at the intersection of tech and ethics, a political scientist who served under Obama, and the director of the undergraduate Computer Science program at Stanford (also an early Google engineer)—reveal how we can hold that power to account. Troubled by the values that permeate the university’s student body and its culture, they worked together to chart a new path forward, creating a popular course to transform how tomorrow’s technologists approach their profession. Now, as the dominance of big tech becomes an explosive societal conundrum, they share their provocative insights and concrete solutions to help everyone understand what is happening, what is at stake, and what we can do to control technology instead of letting it control us.
Рейтинг: 4 из 5 звезд4/5A Brief History of Motion: From the Wheel, to the Car, to What Comes Next Tom Standage's fleet-footed and surprising global histories have delighted fans and sold hundreds of thousands of copies. Now, he returns with a provocative account of an overlooked form of technology-personal transportation-and explores how it has shaped societies and cultures over millennia. Beginning around 3,500 BCE with the wheel—a device that didn't catch on until a couple thousand years after its invention—Standage zips through the eras of horsepower, trains, and bicycles, revealing how each successive mode of transit embedded itself in the world we live in, from the geography of our cities to our experience of time to our notions of gender. Standage explores the social resistance to cars and the upheaval that their widespread adoption required. Cars changed how the world was administered, laid out, and policed, how it looked, sounded, and smelled—and not always in the ways we might have preferred. Today—after the explosive growth of ride-sharing and years of breathless predictions about autonomous vehicles—the social transformations spurred by coronavirus and overshadowed by climate change create a unique opportunity to critically reexamine our relationship to the car. With A Brief History of Motion, Standage overturns myths and invites us to look at our past with fresh eyes so we can create the future we want to see.
Рейтинг: 4 из 5 звезд4/5The Quiet Zone: Unraveling the Mystery of a Town Suspended in Silence "Captivating." —Kirkus | "Fascinating, deeply reported, and slightly eerie." —BookPage (Starred Review) | "The Quiet Zone will live on in your memory." —Bill McKibben A stunning portrait of an Appalachian community, the people who call it home, and the enduring human quest for quiet Deep in the Appalachian Mountains lies the last truly quiet town in America. Green Bank, West Virginia, is a place at once futuristic and old-fashioned: It’s home to the Green Bank Observatory, where astronomers search the depths of the universe using the latest technology, while schoolchildren go without WiFi or iPads. With a ban on all devices emanating radio frequencies that might interfere with the observatory’s telescopes, Quiet Zone residents live a life free from constant digital connectivity. But a community that on the surface seems idyllic is a place of contradictions, where the provincial meets the seemingly supernatural and quiet can serve as a cover for something darker. Stephen Kurczy embedded in Green Bank, making the residents of this small Appalachian village his neighbors. He shopped at the town’s general store, attended church services, went target shooting with a seven-year-old, square-danced with the locals, sampled the local moonshine. In The Quiet Zone, he introduces us to an unforgettable cast of characters. There is a tech buster patrolling the area for illegal radio waves; “electrosensitives” who claim that WiFi is deadly; a sheriff’s department with a string of unsolved murder cases dating back decades; a camp of neo-Nazis plotting their resurgence from a nearby mountain hollow. Amongst them all are the ordinary citizens seeking a simpler way of living. Kurczy asks: Is a less connected life desirable? Is it even possible? The Quiet Zone is a remarkable work of investigative journalism—at once a stirring ode to place, a tautly-wound tale of mystery, and a clarion call to reexamine the role technology plays in our lives.
Рейтинг: 4 из 5 звезд4/5An Ugly Truth: Inside Facebook’s Battle for Domination “The ultimate takedown.” – New York Times Book Review Award-winning New York Times reporters Sheera Frenkel and Cecilia Kang unveil the tech story of our times in a riveting, behind-the-scenes exposé that offers the definitive account of Facebook’s fall from grace. Once one of Silicon Valley’s greatest success stories, Facebook has been under constant fire for the past five years, roiled by controversies and crises. It turns out that while the tech giant was connecting the world, they were also mishandling users’ data, spreading fake news, and amplifying dangerous, polarizing hate speech. The company, many said, had simply lost its way. But the truth is far more complex. Leadership decisions enabled, and then attempted to deflect attention from, the crises. Time after time, Facebook’s engineers were instructed to create tools that encouraged people to spend as much time on the platform as possible, even as those same tools boosted inflammatory rhetoric, conspiracy theories, and partisan filter bubbles. And while consumers and lawmakers focused their outrage on privacy breaches and misinformation, Facebook solidified its role as the world’s most voracious data-mining machine, posting record profits, and shoring up its dominance via aggressive lobbying efforts. Drawing on their unrivaled sources, Sheera Frenkel and Cecilia Kang take readers inside the complex court politics, alliances and rivalries within the company to shine a light on the fatal cracks in the architecture of the tech behemoth. Their explosive, exclusive reporting led them to a shocking conclusion: The missteps of the last five years were not an anomaly but an inevitability—this is how Facebook was built to perform. In a period of great upheaval, growth has remained the one constant under the leadership of Mark Zuckerberg and Sheryl Sandberg. Both have been held up as archetypes of uniquely 21st century executives—he the tech “boy genius” turned billionaire, she the ultimate woman in business, an inspiration to millions through her books and speeches. But sealed off in tight circles of advisers and hobbled by their own ambition and hubris, each has stood by as their technology is coopted by hate-mongers, criminals and corrupt political regimes across the globe, with devastating consequences. In An Ugly Truth, they are at last held accountable. Supplemental enhancement PDF accompanies the audiobook.
Рейтинг: 4 из 5 звезд4/5The Science of Time Travel: The Secrets Behind Time Machines, Time Loops, Alternate Realities, and More! Travel back in time with Doctor Who, the Terminator, the X-Men, and all your favorite time travelers! Science fiction is the perfect window into the possibilities and perils of time travel. What would happen if you went back in time and killed your own grandparent? If you knew how to stop a presidential assassination, would time travel allow you to make your wish come true? Can we use time travel as a tool to escape the destiny of our future or mistakes of the past? The Science of Time Travel explores time travel through your favorite science-fiction franchises, from the classic time travel paradoxes of Star Trek to the universe-crossing shenanigans of Doctor Who. Discover the real science behind questions such as: Can time travel really erase our past regrets like in A Christmas Carol? Is it worth killing people in the past to prevent a horrible future like in Terminator? What can we learn from living the same day over and over again like in Groundhog Day? Could time travel destroy our right to privacy like in Deja Vu? And so much more! It's time to fire up the DeLorean to 88 mph, jump into the TARDIS hiding in plain sight, or warp space with the USS Enterprise to explore what time travel means for us.
Рейтинг: 4 из 5 звезд4/5Test Gods: Virgin Galactic and the Making of a Modern Astronaut This program is read by the author. In the spirit of The Right Stuff, updated for the 21st century, Test Gods is an epic story about extreme bravery and sacrifice, about the thin line between lunacy and genius. Most of all, it is a story about the pursuit of meaning in our lives—and the fulfillment of our dreams. Working from exclusive inside reporting, New Yorker writer Nicholas Schmidle tells the remarkable story of the test pilots, engineers, and visionaries behind Virgin Galactic’s campaign to build a space tourism company. Schmidle follows a handful of characters—Mark Stucky, Virgin’s lead test pilot; Richard Branson, the eccentric billionaire funding the venture; Mike Moses, the grounded, unflappable president; Mike Alsbury, the test pilot killed in a fatal crash; and others—through personal and professional dramas, in pursuit of their collective goal: to make space tourism a reality. Along the way, Schmidle weaves his relationship with his father—a former fighter pilot and decorated war hero—into the tragedies and triumphs that Branson’s team confronts out in the Mojave desert as they design, build, and test-fly their private rocket ship. Gripping and novelistic, Test Gods leads us, through human drama, into a previously unseen world—and beyond. A Macmillan Audio production from Henry Holt and Company
Рейтинг: 5 из 5 звезд5/5Second Nature: Scenes from a World Remade From the author of Losing Earth, a beautifully told exploration of our post-natural world that points the way to a new mode of ecological writing. We live at a time in which scientists race to reanimate extinct beasts, our most essential ecosystems require monumental engineering projects to survive, chicken breasts grow in test tubes, and multinational corporations conspire to poison the blood of every living creature. No rock, leaf, or cubic foot of air on Earth has escaped humanity's clumsy signature. The old distinctions—between natural and artificial, dystopia and utopia, science fiction and science fact—have blurred, losing all meaning. We inhabit an uncanny landscape of our own creation. In Second Nature, ordinary people make desperate efforts to preserve their humanity in a world that seems increasingly alien. Their stories—obsessive, intimate, and deeply reported—point the way to a new kind of environmental literature, in which dramatic narrative helps us to understand our place in a reality that resembles nothing human beings have known. From Odds Against Tomorrow to Losing Earth to the film Dark Waters (adapted from the first chapter of this book), Nathaniel Rich’s stories have come to define the way we think of contemporary ecological narrative. In Second Nature, he asks what it means to live in an era of terrible responsibility. The question is no longer, How do we return to the world that we’ve lost? It is, What world do we want to create in its place? A Macmillan Audio production from MCD
Рейтинг: 5 из 5 звезд5/5Einstein's Fridge: How the Difference Between Hot and Cold Explains the Universe This entertaining, eye-opening account of how the laws of thermodynamics are essential to understanding the world today—from refrigeration and jet engines to calorie counting and global warming—is “a lesson in how to do popular science right” (Kirkus Reviews). Einstein’s Fridge tells the incredible epic story of the scientists who, over two centuries, harnessed the power of heat and ice and formulated a theory essential to comprehending our universe. “Although thermodynamics has been studied for hundreds of years…few nonscientists appreciate how its principles have shaped the modern world” (Scientific American). Thermodynamics—the branch of physics that deals with energy and entropy—governs everything from the behavior of living cells to the black hole at the center of our galaxy. Not only that, but thermodynamics explains why we must eat and breathe, how lights turn on, the limits of computing, and how the universe will end. The brilliant people who decoded its laws came from every branch of the sciences; they were engineers, physicists, chemists, biologists, cosmologists, and mathematicians. From French military engineer and physicist Sadi Carnot to Lord Kelvin, James Joule, Albert Einstein, Emmy Noether, Alan Turing, and Stephen Hawking, author Paul Sen introduces us to all of the players who passed the baton of scientific progress through time and across nations. Incredibly driven and idealistic, these brave pioneers performed groundbreaking work often in the face of torment and tragedy. Their discoveries helped create the modern world and transformed every branch of science, from biology to cosmology. “Elegantly written and engaging” (Financial Times), Einstein’s Fridge brings to life one of the most important scientific revolutions of all time and captures the thrill of discovery and the power of scientific progress to shape the course of history.
Рейтинг: 5 из 5 звезд5/5Liftoff: Elon Musk and the Desperate Early Days That Launched SpaceX The dramatic inside story of the first four historic flights that launched SpaceX—and Elon Musk—from a shaky startup into the world's leading edge rocket company. In 2006, SpaceX—a brand-new venture with fewer than 200 employees—rolled its first, single-engine rocket onto a launch pad at Kwajalein Atoll. After a groundbreaking launch from the middle of the Pacific Ocean, the Falcon 1 rocket designed by Elon Musk’s engineers rose in the air for approximately thirty seconds. Then, its engine flamed out, and the rocket crashed back into the ocean. In 2007, SpaceX undertook a second launch. This time, the rocket rose far into space, but just before reaching orbit it spun out of control. Confident of success in 2008, Musk and his team launched their third rocket with several paying customers. The first stage executed perfectly, but instead of falling away, it thudded into the second stage. Another failure. Elon Musk had only budgeted for three attempts when he founded SpaceX. Out of money and with a single Falcon 1 rocket left in its factory, SpaceX decided to try one last, dramatic launch. Over eight weeks, engineers worked furiously to prepare this final rocket. The fate of Musk’s venture mirrored the trajectory of this slender, single-engine rocket aimed toward the skies. If it crashed and burned, so would SpaceX. In September 2008, SpaceX’s last chance for success lifted off . . . and accelerated like a dream, soaring into orbit flawlessly. That success would launch a miraculous decade for the company, in which SpaceX grew from building a single-engine rocket to one with a staggering 27 engines; created two different spacecraft, and mastered reusable-rocket descents using mobile drone ships on the open seas. It marked a level of production and achievement that has not been seen since the space race of the 1960s. But these achievements would not have been possible without SpaceX’s first four flight tests. Drawing on unparalleled access and exclusive interviews with dozens of former and current employees—engineers, designers, mechanics, and executives, including Elon Musk—Eric Berger tells the complete story of this foundational generation that transformed SpaceX into the world’s leading space company. Supplemental enhancement PDF accompanies the audiobook.
Рейтинг: 5 из 5 звезд5/5Driven: The Race to Create the Autonomous Car Alex Davies tells the “illuminating and important narrative” (Steven Levy, author of Facebook: The Inside Story) of the quest to develop driverless cars—and the fierce competition between Google, Uber, and other companies in a race to revolutionize our lives. The self-driving car has been one of the most vaunted technological breakthroughs of recent years. But early promises that these autonomous vehicles would soon be on the roads have proven premature. Alex Davies follows the twists and turns of the story from its origins to today. The story starts with the Defense Advanced Research Projects Agency (DARPA), which was charged with developing a land-based equivalent to the drone, a vehicle that could operate in war zones without risking human lives. DARPA issued a series of three “Grand Challenges” that attracted visionaries, many of them students and amateurs, who took the technology from Jetsons-style fantasy to near-reality. The young stars of the Challenges soon connected with Silicon Valley giants Google and Uber, intent on delivering a new way of driving to the civilian world. Soon the automakers joined the quest, some on their own, others in partnership with the tech titans. But as road testing progressed, it became clear that the challenges of driving a car without human assistance were more formidable than anticipated. Davies profiles the industry’s key players from the early enthusiasm of the DARPA days to their growing awareness that while this spin on artificial intelligence isn’t yet ready for rush-hour traffic, driverless cars are poised to remake how the world moves. Driven explores “the epic tale of competition and comradery, long odds and underdogs, all in service of a world-changing moonshot” (Andy Greenberg, author of Sandworm: A New Era of Cyberwar).
Рейтинг: 5 из 5 звезд5/5If Then: How the Simulmatics Corporation Invented the Future The Simulmatics Corporation, launched during the Cold War, mined data, targeted voters, manipulated consumers, destabilized politics, and disordered knowledge—decades before Facebook, Google, and Cambridge Analytica. Jill Lepore, best-selling author of These Truths, came across the company’s papers in MIT’s archives and set out to tell this forgotten history, the long-lost backstory to the methods, and the arrogance, of Silicon Valley. Founded in 1959 by some of the nation’s leading social scientists—“the best and the brightest, fatally brilliant, Icaruses with wings of feathers and wax, flying to the sun”—Simulmatics proposed to predict and manipulate the future by way of the computer simulation of human behavior. In summers, with their wives and children in tow, the company’s scientists met on the beach in Long Island under a geodesic, honeycombed dome, where they built a “People Machine” that aimed to model everything from buying a dishwasher to counterinsurgency to casting a vote. Deploying their “People Machine” from New York, Washington, Cambridge, and even Saigon, Simulmatics’ clients included the John F. Kennedy presidential campaign, the New York Times, the Department of Defense, and dozens of major manufacturers: Simulmatics had a hand in everything from political races to the Vietnam War to the Johnson administration’s ill-fated attempt to predict race riots. The company’s collapse was almost as rapid as its ascent, a collapse that involved failed marriages, a suspicious death, and bankruptcy. Exposed for false claims, and even accused of war crimes, it closed its doors in 1970 and all but vanished. Until Lepore came across the records of its remains. The scientists of Simulmatics believed they had invented “the A-bomb of the social sciences.” They did not predict that it would take decades to detonate, like a long-buried grenade. But, in the early years of the twenty-first century, that bomb did detonate, creating a world in which corporations collect data and model behavior and target messages about the most ordinary of decisions, leaving people across the planet, long before the global pandemic, crushed by feelings of helplessness. This history has a past; If Then is its cautionary tale
Рейтинг: 4 из 5 звезд4/5So You Want to Start a Podcast: Finding Your Voice, Telling Your Story, and Building a Community That Will Listen An inspiring, comprehensive, step-by-step guide to creating a hit show, So You Want to Start a Podcast covers everything from hosting and guest booking to editing and marketing - while offering plenty of encouragement and insider stories along the way. Though they are the fastest-growing form of media, podcasts can actually be tricky to create—and even harder to sustain. Few know the secrets of successfully creating a knockout podcast better than Kristen Meinzer. An award-winning commentator, producer, and former director of nonfiction programming for Slate’s sister company, Panoply, Meinzer has also hosted three successful podcasts, reaching more than ten million listeners. Now, she shares her expertise, providing aspiring podcasters with crucial information and guidance to work smarter, not harder as they start their own audio forum. Meinzer believes that we each have a unique voice that deserves to be heard. But many of us may need some help transforming our ideas into reality. So You Want to Start a Podcast asks the tough but important questions to help budding podcasters define and achieve their goals, including: Why do you want to start a podcast? Think about specifically why you want to start a podcast versus a blog, zine, YouTube channel, Instagram feed, or other media outlet. Find out if a podcast is really the best way to tell your story—and what you really need (and don’t need!) in order to get started. What is your show about? For any advertiser, corporate partner, or press outlet, you need a snappy pitch. How would you describe what you want to do in two to three sentences? Who is your podcast for? Who are you trying to reach? How will your content and tone appeal to those listeners? How is your show going to be structured? Create a step-by-step map planning the show out. Think about length, segments, interviews, advice, news reads, and other aspects of successful podcasts you can adapt for your own. With this motivational how-to guide—the only one on the subject available—you’ll find the smart, bottom-line advice and inspiration you need to produce an entertaining and informative podcast and promote it to an audience that will love it. So You Want to Start a Podcast gives you the tools you need to start a podcast—and the insight to keep it thriving!
Рейтинг: 3 из 5 звезд3/5Bezonomics: How Amazon Is Changing Our Lives and What the World's Best Companies Are Learning from It An “illuminating, lucid, and finely detailed” (The Washington Post) look at Amazon’s world-dominating business model, the current competitors either imitating or trying to outfox Amazon, and “how Jeff Bezos turned Amazon into the world’s lockdown necessity” (The Times, UK)—from an award-winning Fortune magazine writer. Like Henry Ford, Sam Walton, or Steve Jobs in the early years of Ford, Walmart, and Apple, Jeff Bezos is the business story of the decade. Bezos, the richest man on the planet, has built one of the most efficient wealth-creation machines in history with more than 2% of US household income being spent on nearly 500 million products shipped from warehouses in seventeen countries. Amazon’s business model has not only turned the retail industry and cloud computing inside out, but now its tentacles are squeezing media and advertising, and disrupting the state of technology, the economy, job creation, and society at large. Amazon’s impact is so pervasive that business leaders in nearly every sector around the world need to understand how this force of nature operates. Based on unprecedented behind-the-scenes reporting from 150 sources inside and outside of Amazon, Bezonomics unveils the underlying principles Jeff Bezos uses to achieve his dominance—customer obsession, extreme innovation, and long-term management, all supported by artificial intelligence—and shows how these are being borrowed and replicated by companies across the United States, in China, and elsewhere. Including tips for Amazon-proofing your business, Bezonomics answers the fundamental question: How are Amazon and its imitators affecting the way we live, and what can we learn from them? A goldmine for some, and a threat for others, “Bezonomics” has proven to be a life-shaping force in our lives both now and in the foreseeable future.
Рейтинг: 4 из 5 звезд4/5No Filter: The Inside Story of Instagram Winner of the 2020 Financial Times and McKinsey Business Book of the Year Award * Finalist for SABEW'S Inaugural Best in Business Book Award In this “sequel to The Social Network” (The New York Times), award-winning reporter Sarah Frier reveals the never-before-told story of how Instagram became the most culturally defining app of the decade. “The most enrapturing book about Silicon Valley drama since Hatching Twitter” (Fortune), No Filter “pairs phenomenal in-depth reporting with explosive storytelling that gets to the heart of how Instagram has shaped our lives, whether you use the app or not” (The New York Times). In 2010, Kevin Systrom and Mike Krieger released a photo-sharing app called Instagram, with one simple but irresistible feature: it would make anything you captured look more beautiful. The cofounders cultivated a community of photographers and artisans around the app, and it quickly went mainstream. In less than two years, it caught Facebook’s attention: Mark Zuckerberg bought the company for a historic $1 billion when Instagram had only thirteen employees. That might have been the end of a classic success story. But the cofounders stayed on, trying to maintain Instagram’s beauty, brand, and cachet, considering their app a separate company within the social networking giant. They urged their employees to make changes only when necessary, resisting Facebook’s grow-at-all-costs philosophy in favor of a strategy that highlighted creativity and celebrity. Just as Instagram was about to reach a billion users, Facebook’s CEO Mark Zuckerberg—once supportive of the founders’ autonomy—began to feel threatened by Instagram’s success. Frier draws on unprecedented access—from the founders of Instagram, as well as employees, executives, and competitors; Anna Wintour of Vogue; Kris Jenner of the Kardashian-Jenner empire; and a plethora of influencers worldwide—to show how Instagram has fundamentally changed the way we show, eat, travel, and communicate, all while fighting to preserve the values which contributed to the company’s success. “Deeply reported and beautifully written” (Nick Bilton, Vanity Fair), No Filter examines how Instagram’s dominance acts as lens into our society today, highlighting our fraught relationship with technology, our desire for perfection, and the battle within tech for its most valuable commodity: our attention.
Рейтинг: 4 из 5 звезд4/5The Future Is Faster Than You Think: How Converging Technologies Are Transforming Business, Industries, and Our Lives From the New York Times bestselling authors of Abundance and Bold comes a practical playbook for technological convergence in our modern era. In their book Abundance, bestselling authors and futurists Peter Diamandis and Steven Kotler tackled grand global challenges, such as poverty, hunger, and energy. Then, in Bold, they chronicled the use of exponential technologies that allowed the emergence of powerful new entrepreneurs. Now the bestselling authors are back with The Future Is Faster Than You Think, a blueprint for how our world will change in response to the next ten years of rapid technological disruption. Technology is accelerating far more quickly than anyone could have imagined. During the next decade, we will experience more upheaval and create more wealth than we have in the past hundred years. In this gripping and insightful roadmap to our near future, Diamandis and Kotler investigate how wave after wave of exponentially accelerating technologies will impact both our daily lives and society as a whole. What happens as AI, robotics, virtual reality, digital biology, and sensors crash into 3D printing, blockchain, and global gigabit networks? How will these convergences transform today’s legacy industries? What will happen to the way we raise our kids, govern our nations, and care for our planet? Diamandis, a space-entrepreneur-turned-innovation-pioneer, and Kotler, bestselling author and peak performance expert, probe the science of technological convergence and how it will reinvent every part of our lives—transportation, retail, advertising, education, health, entertainment, food, and finance—taking humanity into uncharted territories and reimagining the world as we know it. As indispensable as it is gripping, The Future Is Faster Than You Think provides a prescient look at our impending future.
Рейтинг: 4 из 5 звезд4/5Uncanny Valley: A Memoir The prescient account of a journey in Silicon Valley: a defining memoir of our digital age In her mid-20s, at the height of tech industry idealism, Anna Wiener — stuck, broke, and looking for meaning in her work, like any good millennial — left a job in book publishing for the promise of the new digital economy. She moved from New York to San Francisco, where she landed at a big-data startup in the heart of the Silicon Valley bubble: a world of surreal extravagance, dubious success, and fresh-faced entrepreneurs hell-bent on domination, glory, and, of course, progress. Anna arrived amidst a massive cultural shift, as the tech industry rapidly transformed into a locus of wealth and power rivaling Wall Street. But amid the company ski vacations and in-office speakeasies, boyish camaraderie and ride-or-die corporate fealty, a new Silicon Valley began to emerge: one in far over its head, one that enriched itself at the expense of the idyllic future it claimed to be building. Part coming-age-story, part portrait of an already-bygone era, Anna Wiener’s memoir is a rare first-person glimpse into high-flying, reckless startup culture at a time of unchecked ambition, unregulated surveillance, wild fortune, and accelerating political power. With wit, candor, and heart, Anna deftly charts the tech industry’s shift from self-appointed world savior to democracy-endangering liability, alongside a personal narrative of aspiration, ambivalence, and disillusionment. Unsparing and incisive, Uncanny Valley is a cautionary tale, and a revelatory interrogation of a world reckoning with consequences its unwitting designers are only beginning to understand.
Рейтинг: 4 из 5 звезд4/5
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Maintenance Fundamentals Рейтинг: 5 из 5 звезд5/5Pilot's Handbook of Aeronautical Knowledge (Federal Aviation Administration) Рейтинг: 4 из 5 звезд4/5Vanderbilt: The Rise and Fall of an American Dynasty Рейтинг: 3 из 5 звезд3/5Getting to Know ArcGIS Pro 2.8 Рейтинг: 5 из 5 звезд5/5The Complete Guide to Medical Skills, Tactics, and Techniques Рейтинг: 5 из 5 звезд5/5Scary Smart: The Future of Artificial Intelligence and How You Can Save Our World Рейтинг: 5 из 5 звезд5/5Python for Microcontrollers: Getting Started with MicroPython Рейтинг: 0 из 5 звезд0 оценокBike Snob: Systematically & Mercilessly Realigning the World of Cycling Рейтинг: 3 из 5 звезд3/5Summary of Nicolas Cole's The Art and Business of Online Writing Рейтинг: 4 из 5 звезд4/5ChatGPT: ChatGPT An In-depth Examination of a Large Language Model Рейтинг: 1 из 5 звезд<