Alcohol consumption initially plummeted to around 30% of pre-prohibition levels, but within a
few years the illegal market grew to around two-thirds. Illegal stills flourished in remote rural
areas as well as urban slums, and large quantities were smuggled in from Canada. Bootlegging
has become a major activity of organized crime groups under leaders such as Al Capone in
Chicago and Lucky Luciano in New York City.
Where there is a ban, there are ways to get around it. Bootlegger smugglers operated
clandestinely throughout the country.
Jay Gatsby is a fictional character in F. Scott Fitzgerald's novel The Great Gatsby, but he
epitomizes the lifestyle of famous bootleggers during Prohibition. None of the other characters in
the novel question his dark past, but rather absorb a decadent society where wealth and status
reign supreme. The life of Jay Gatsby is an allegory of that superficial time when you could get
rich very quickly by smuggling booze.
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